{"id":32334,"date":"2019-03-21T10:58:29","date_gmt":"2019-03-21T10:58:29","guid":{"rendered":"https:\/\/blog.catrealestate.com\/?p=32334"},"modified":"2026-10-14T18:03:07","modified_gmt":"2026-10-14T18:03:07","slug":"els-family-office-continuen-apostant-per-la-compra-de-retail","status":"publish","type":"post","link":"https:\/\/blog.catrealestate.com\/ca\/els-family-office-continuen-apostant-per-la-compra-de-retail\/","title":{"rendered":"Els family office continuen apostant per la compra de retail"},"content":{"rendered":"\n

Els carrers comercials de Barcelona desperten l\u2019inter\u00e8s dels inversors<\/strong><\/h1>\n
\n

Segons ens informen des de Cat Real Estate, consultora immobili\u00e0ria que gestiona m\u00e9s de 650 milions d\u2019euros en administraci\u00f3 de finques, la positiva activitat del retail en els carrers de la zona prime de la capital catalana, est\u00e0 motivant una important arribada de capital d\u2019inversors per comprar aquest tipus d\u2019actius.<\/strong><\/p>\n<\/blockquote>\n

Actualment la capital catalana continua sent una ciutat molt atractiva per aquests grups, tant per l\u2019apertura de botigues tradicionals, com per les seves botigues \u201cflagship\u201d. I \u00e9s que la ciutat \u00e9s una parada obligat\u00f2ria de les marques de retail, i com a mostra trobem el carrer Portal de l\u2019\u00c0ngel, que compte amb lloguers de 300\u20ac\/m2\/mes<\/strong>, convertint-se en una de les vies mes cares de tota la Pen\u00ednsula Ib\u00e8rica.<\/p>\n

\u201cAquesta atracci\u00f3 de les marques per Barcelona l\u2019estem vivint de manera molt positiva des de Cat Real Estate. Aquests darrers anys, grans marques de retail ha obert botigues en #Barcelona<\/strong>. Nosaltres hem tingut l\u2019oportunitat d\u2019assessorar a diferents grups en les apertures dels seus locals\u201d, afegeix Nacho Castella, CEO de Cat Real Estate<\/a>.<\/p>\n

De fet, la consultora ha tancat m\u00e9s de 50 operacions<\/strong> d\u2019aquest tipus en els \u00faltims quatre anys, amb una rendibilitat mitja del 5%<\/strong>, per\u00f2 actualment estan tancant operacions amb del 4%<\/strong> i disposen de mandat de 40 milions d\u2019euros<\/strong> per a invertir aquest any en la ciutat catalana. En un entorn de baixa rendibilitat en altre operacions d\u2019inversi\u00f3, est\u00e0 provocant que un gran flux de capital vagi cap a l\u2019immobiliari.\u00a0 En aquest sector, el segment de high street<\/em> (locals en eixos comercials), en aquest cas la ciutat de Barcelona, est\u00e0 atraient als inversors.<\/p>\n

Les marques de retail que han apostat per Barcelona<\/strong><\/h2>\n
\"Nueva

Nova botiga de Sita Murt\/ al Born<\/p><\/div>\n

Aix\u00ed mateix, entre els grups assessorats per la consultora cal destacar la marca de moda femenina, Sita Murt<\/strong>, amb la \u00faltima obertura al carrer Rec 34 del Born.<\/p>\n

Un altre dels grups assessorats ha sigut Calzedonia<\/strong>, en el seu local de Rambla Catalunya 61. Aquesta marca es caracteritza per buscar locals en les millors xamfrans de la ciutat. I \u00e9s que, si les marques es volen diferenciar de la resta i vendre, un dels punts m\u00e9s importants \u00e9s la ubicaci\u00f3 de les seves botigues. Les gran companyies tarden incl\u00fas m\u00e9s d\u2019un any en escollir una ubicaci\u00f3 perfecta per a les seves botigues.<\/p>\n

\n

Estan buscant locals que compleixin dos grans requisits per obrir una nova botiga: la visibilitat del local i la ubicaci\u00f3 en una zona amb un alt tr\u00e0nsit de gent.<\/strong><\/p>\n<\/blockquote>\n

Zones com la Rambla, Portal de l\u2019\u00c0ngel, Pla\u00e7a Catalunya, Passeig de Gr\u00e0cia o Rambla Catalunya<\/strong>, son zones c\u00e8ntriques, molt ben valorades per la seva ubicaci\u00f3 de locals comercials, ja que, aquests compleixen ambd\u00f3s requisits. La gran majoria d\u2019espais comercials s\u00f3n locals espaiosos, amb grans aparadors i voreres amples per les que circulen un important n\u00famero de peatons.<\/p>\n

Sobre Cat Real Estate<\/strong><\/h2>\n
\n

Cat Real Estate<\/strong> \u00e9s una consultora immobili\u00e0ria amb seu\u00a0 a Barcelona que aquest any compleix quinze anys d\u2019exist\u00e8ncia. L\u2019empresa est\u00e0 especialitzada en la gesti\u00f3 de patrimonis immobiliaris per a family office i actualment gestiona un patrimoni de 650 milions d\u2019euros<\/strong>.<\/p>\n<\/blockquote>\n

L\u2019any 2018, la consultora va crear Cat Real Estate Proptech<\/a><\/strong>, una incubadora de startups immobili\u00e0ries<\/strong> que busca donar cobertura i recolzament a nous models de negoci en les seves primeres etapes de vida (fase pre-seed o llavor). Actualment podem trobar tres noves empreses dins la incovadora: Melibero, Rentando i Yourhoming.<\/p>\n

La direcci\u00f3 de la companyia \u00e9s a c\u00e0rrec de: Nacho Castella Casas<\/strong>. Professional del sector amb m\u00e9s de vint-i-cinc anys d\u2019experi\u00e8ncia en el sector immobiliari de Barcelona. Ha estat sis anys en Busquets G\u00e1lvez com a Director Comercial i dos anys en Landscape (filial immobili\u00e0ria del Grup Banc Sabadell) com a Responsable Comercial de Patrimoni del Grup. \u00c9s llicenciat en Dret per la UPF i un m\u00e0ster en Direcci\u00f3 d\u2019Empreses Immobili\u00e0ries a la UB. Ha intervingut en l\u2019assessorament d\u2019importants operacions d\u2019ubicar a gran empreses a Barcelona.<\/p>\n

 <\/p>\n

Si t'ha agradat l'article, gr\u00e0cies per compartir-lo!<\/span><\/em><\/p>\n

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\"\"<\/div>
<\/p>\n

ART\u00cdCULO ESCRITO POR CAT REAL ESTATE<\/span><\/span><\/strong><\/p>\n

\n<\/div><\/div>

Ignacio Castella, CEO - CAT REAL ESTATE<\/div>
Gestionamos sus activos<\/span>, <\/span>Protegemos su patrimonio<\/span><\/a><\/div><\/div><\/div><\/div><\/div><\/div><\/div>
<\/p>\n
\u00a0<\/div>\n

\n<\/div><\/div><\/div><\/div><\/div>

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La positiva activitat del retail en zones prime de la capital catalana, est\u00e0 motivant una arribada de capital d’inversors per a aquest tipus d’actius.<\/p>\n","protected":false},"author":1,"featured_media":32259,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[48],"tags":[],"class_list":["post-32334","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-noticies-immobiliaries"],"yoast_head":"\nEls family office continuen apostant per la compra de retail<\/title>\n<meta name=\"description\" content=\"La positiva activitat del retail en zones prime de la capital catalana, est\u00e0 motivant una arribada de capital d'inversors per a aquest tipus d'actius.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" 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